Monday, 28 February 2011

I intend to research the image of Thailand in UK consumer; attractive UK consumer and analyse general perception over Thailand as a tourist destination and awareness of its marketing campaign. Additionally, tried to observe how Thailand’s branding initiative effectively build awareness about the positive image of Thailand and build a positive attitude among the UK working population. I will be focused on Thailand’s latest national tourism campaign called ‘Thailand Grand invitation 2011’

Their knowledge on the ‘Thailand grand invitation 2011’ was also limited. It appears that Thailand still needs to develop a stronger image as a tourist destination.

3 comments:

  1. Interesting Topic!! I would love to know what makes Londoners attracted to Thai Tourism...

    Feyrin

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  2. Thailand have been presented many campaign in every single years to promote the country and also this topic could be interested on me

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  3. the topic is interested about invite to travel in Thailand ... wow this attractive me to go la

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